New more modern logo. Celebrating 50 years in buisness

C'est ce que Alliance and a Version of Alliance Corporation Builders and Managers recherchait dans leur logo design

Project Overview:
We are celebrating 50 years in business this year and want to take this milestone as an opportunity to refresh our logo. While we appreciate the essence of our current logo, particularly the way "AC" is incorporated, we’re looking for a design that adds more depth and modernity. One idea is to evolve the square element into a cube turned on its axis, symbolizing a fresh perspective while maintaining continuity with our existing brand identity.

Key Points to Consider:

Focus on "Alliance":

Within our industry, we are commonly referred to as "Alliance" rather than "Alliance Corporation, Builders and Managers."
The new logo should reflect this, emphasizing "Alliance" as the core of our identity.
Modernized Design:

Maintain the recognizable aspects of the current logo but introduce a sense of depth, dynamism, and innovation.
Explore a cube or 3D interpretation for a fresh yet familiar look.
Multiple Versions:
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