• US$240

• 263 designs

• 64 designers

---

Brief de Design de Logo

Retail clothing boutique. Concept based on the identity of "3 Sisters" - (the name of the store) - together "since 1959."

Store will have 3 distinct personalities/clothing lines - one for each sister:
+Joye “joy” always happy, finding joy in everyday happenings (casual outdoor, living togs)
+Ande “warrior” strong, steady, (classic yet casual work collection)
+Peg “pearl” soft, nestled in a shell (comfortable at-home)

Logo should exude confidence through strong yet feminine typography.

A graphic representation of the concept of "3" is desired - i.e. 3 women depicting the three different styles, or some idealized representation of a family of "3".

A feeling of "comfort/comfortableness/cotton softness" should be implied.

If female figures are used, they must be realistic depictions of a normal adult female, i.e. not "stick" thin. One of the figures should reflect a "plus" size - the other two of "medium/regular" size.

Marché(s) Cible(s)

Adult females, upper 30s +, mid- to upper-income, self confident, self sufficient, knows who she is and what she likes

Secteur / Type d'entité

Boutique

Texte du logo

3 Sisters (since 1959)

---

Styles de logo qui vous intéressent

---

Aspect

Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.

---

Exigences

Doit avoir

• 3 Sisters
  since 1959

Bien d'avoir

• soft, yet contemporary color palette (aqua, brown, green, light grey, etc.)
  
  A concept design is included as an attachment.
  
  I have also attached some graphics that have caught my eye and are indicators of the "feel" of what I'm looking for.

Ne doit pas comporter

• Anything too "cutesy"
  Fonts should not be too flowery/flourish-y - must be legible from a distance for storefront signage.
  Fonts should also not be too rigid/blocky/masculine.
  Any graphics of female characters should be caricature - not attempt at a lifelike depiction.
  Any female characters should NOT be depicted as too skinny - unrealistically thin.

---

Fichiers

Télécharger tous les fichiers - 0,4 MB