A logo for the Chemical Rhetoric Group
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Ce client a reçu 259 designs de logo de la part de 69 designers. Il a choisi ce design de logo de LOWENHART comme design gagnant.
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Brief de Design de Logo
I am launching a research group to study the language (or rhetoric) of chemistry. I think a visual logo will provide the group with identity, and be incredibly useful for branding power point presentations, research posters, etc. There are a lot of chemistry labs, so I am mindful that our logo should distinguish us from chemistry (yet also link us back to them). We aren't chemists; we are researchers who study the history and language of science. I included a sample of my research, in case that helps to get a feel for what we do. We can be wordy, as a research area, but I want this logo to cut through that. It is, more than anything, a recruiting tool to draw in talented graduate students and catch the eye of other faculty.
Here is my website: http://www.robinejensen.com/
Note: I think I want to call it the Chemical Rhetoric Group. I am 100% sure about Chemical Rhetoric, but I am open to alternatives to the word group. I would prefer to avoid "lab" as that might confuse us with chemistry labs.
Update (if you are looking for inspiration): The language of chemistry is heavily influenced by alchemy, which could be a source of imagery or inspiration. Drawing connections between the two, or focusing on alchemical imagery. Our work also involves lots of archival research: reading old manuscripts, letters, and lab notes. Examining artifacts that are tagged with old-fashioned chemistry labels. Finally, if people are depicted in the design, it would be ideal if they were female (e.g., Marie Curie or Irène Joliot-Curie). Recovery is a part of our research program, including the recovery of women and their role in chemistry.
I added several photos of Marie Curie and her daughter Irene Curie. Marie Curie won the Nobel prize (twice) and her daughter later won the Nobel prize as well. I love the photos of them working together, and would love to see a logo that incorporates some of that imagery. I have also included some 1800's style chemistry advertising, mainly for the aesthetics. I could see a logo incorporating some of that too. Just a few ideas. :)
Marché(s) Cible(s)
Attracting graduate students to my group, notably PhD students in Communication. Helping researchers in history, English, and philosophy identify our group. I want people to see the logo and think, "Oh, cool, I want to be a part of that group."
Secteur / Type d'entité
Communication
Texte du logo
Chemical Rhetoric Group
Styles de logo qui vous intéressent
Logo d'Enseigne
Logo contenu dans une forme
Logo pictural
Un objet réel (texte facultatif)
Logo mot symbole
Logo (texte seulement)
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- An image would be nice. Everyone has logos that are just words. I am hoping to have some sort of picture. Though I am open to a logo that is just words, if someone has a creative idea about how to do it.