Online Gift Store needs a modernised logo

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Ce client a reçu 149 designs de logo de la part de 56 designers. Il a choisi ce design de logo de Bluemedia comme design gagnant.
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Brief de Design de Logo
We have an online gift store "Browniepoints Ltd" which allows people to send gifts to people in New Zealand. We have a range of customers mostly international who love the chance to send a personalised gift to their loved ones and remember them on holidays, birthdays, anniversaries and other special events.
The store is now 10 years old, and we are going through a design upgrade - starting with the need for a new logo! The current one looks very tired and amateur.
We also want our colours changed, and want to move away from the orange and brown look to something more fresh and vibrant.
One of our core ideas is that "your gift can be there even when you can't", and we reinforce that by having personalised gift cards and wrapping every gift.
Our logo needs to capture that special nature of gift giving which makes the giver look and feel good as well as the recipient.
Updates
After viewing all the innovative and great designs - the team have resolved that we want a giftbox icon on the left side of the logo - I have uploaded an image to our brief, we want something like this but created graphically so it can be reversed when on solid colour, and used.
Added Wednesday, June 26, 2013
Project Deadline Extended
Added Sunday, June 30, 2013
Secteur / Type d'entité
Store
Texte du logo
Browniepoints.co.nz Online Gift Store
Styles de logo qui vous intéressent
Logo d'Enseigne
Logo contenu dans une forme



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Un objet réel (texte facultatif)



Logo abstrait
Conceptuel / symbolique (texte facultatif)



Aspect
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