1/4 page print add needed for local government consultancy entering new line of business.
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Ce client a reçu 22 designs de publicité de la part de 7 designers. Il a choisi ce design de publicité de Marcy M comme design gagnant.
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Brief de Design Publicitaire
We need a 1/4 page print ad for a trade conference program (Live Area of 3.75"x5") to help roll out a new consulting product intended for local governments in Texas. Our Bond Rating Assessment helps cities to maximize their Bond Rating and financial efficiency by lowering overall cost of debt-financed projects. Our audience is generally conservative and professional and about 90% male. Our company is the JDGray Group, LLC and I have attached our logo. We generally use bright blue tones, greys, and black in our other marketing material. Ad should cause people to go to www.jdgraygroup.com to get more information. Final product needs to be either PDF or JPEG at a minimum resolution of 300dpi.
After seeing some of the initial designs, I realize that while I want to highlight the Bond Rating Assessments, I need some more information about my business in the ad. I would also like to include a brief mention (probably title only) of my other lines of service: Economic Development Consulting, Executive Dashboards, Strategic Planning & Performance Management, Public Policy Analysis, and Governance Training. Thanks!
Marché(s) Cible(s)
Highly educated professional public servants (City Managers). Generally stylistically conservative. Ad will run only in Texas, USA.
Secteur / Type d'entité
Government
Styles de police à utiliser
Couleurs
Couleurs choisies par le client et à utiliser dans le design de logo:
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- 1. Brief Description of Bond Rating Assessment service.
- 2. Call to action to visit www.jdgraygroup.com for more information.
- 3. Company logo (see attached)