Kraft Eco-friendly pouch back imprint

C'est ce que Paws Gourmet Bakery recherchait dans leur packaging design

Updating the design imprint on the back of our eco-friendly kraft stand up pouches. The current package back is a story letter but we want to change it to be more visually eye catching and make better use of buzzwords and graphics. I've uploaded a PDF with the current graphic so that key buzz words and thoughts could be pulled and highlighted.

The printing will be done in black and white, so don't spend time with colors. The imprint area is approximately 7" high x 5" wide.

I definitely want our logo at the top of the package, and I'm attaching two options.

Our mission is to be the Healthiest Pet Bakery in the U.S. That needs to be another point of emphasis.

Other potential buzzwords or bullets include:
Artisan Recipes
Simple Ingredients
No corn, wheat, soy, GMOs, or preservatives
Handcrafted
Locally sourced (Pacific NW)
Eco-conscious company Voir plus