Reinventing Salopian Inn

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We need a rejevenation of a logo design that has existed for nearly 20 years. It is important that any new logo device is still recognizable and connected to the existing one.

The business is a restaurant and the building has a signifcant history in one of Australias most recognised wine regions of McLaren Vale.

Brand Communication

History rejuvenated, approachable, bright, sophisticated without pretension, feminine and with a focus on respect to the ingredient

We deliver delight to the senses: a taste of indulgence, the sight of imagination, a hint of love, & the magic of service – all on a plate, in a glass & from our hands.

The Salopian Inn menu reflects food not of a by-gone era but of a future, of a place where the patron wants the experience of quality without the excesses of ego or cult of personality.

It is to be affordable, approachable and beyond all repeatable.

The value proposition is to dilute any perception… Voir plus