Logo for my store brand, White cotton club

C'est ce que White Cotton Club recherchait dans leur logo design

I need a logo for my store brand and I've included a hand drawing of what came to my mind.
This is the font I would like to use or something similar. http://www.fontspace.com/cumberland-fontworks/gelio
My clothing line is only white, and my store is located in Miami beach. The design should remind the customer of summertime, sun, ocean, boating etc...

The color of the writings should be navy blue. Under "White cotton club" will be "a sunny state of mind" writen in cursives and no capital letters.
The left part of the logo are the initials merged together in That order CWC with the first C inverted. If you could make that look like a Crown (resembling the maserati logo for example) that would be great.

Or if you have any other idea to make my logo stand out.

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