Dawkins & Co. Corporate Logo design

C'est ce que Dawkins & Co. recherchait dans leur logo design

I''m an entrepreneur looking to start my own line of mens luxury accessories such as neckties, cufflinks, dress shirts, dress shoes, watches etc. The cliental that I''m looking to capture are more corporate and business savvy people.

The feeling that I want my customers to have is that they''re a part of exclusive members only club even though that may not be the case. I want them to feel like they''re apart of something fresh, and exclusive.
The style of my work is not loud at all but very clean, and crisp. Elegant and classy. Simple but bold that speaks luxury. Like owning a expensive watch that has no diamonds on it.

Also I would like a nice logo to fit in the face of a watch to as well and not just on a back of a necktie or a dress shirt Voir plus