Logo for advertising creative with sense of humour

C'est ce que scamp recherchait dans leur logo design

I would like a logo design for... myself. After several years as a creative in big advertising agencies I am setting up my own business. Well, that sounds a bit too grand to be honest. I am going freelance, but have set up my own company to do it under, mostly just because you pay less tax!

The type of advertising I do is TV ads, press ads, posters, radio and online. I chose the name 'Scamp' because it has a double meaning - it can mean 'a rough concept' in the advertising world, and also a cheeky person (or small dog!) I also used to have a blog that was quite popular in the advertising world, called Scamp, which you can check if you like, it is at scampblog.blogspot.com. There was a logo for that blog but I don't think it's that great.

I am thinking that the logo will just be a treatment of the word 'Scamp', with the s either upper or lower case. I am mostly interested in black, but open-minded about colour options too. It could be typest, or either completely or p… Voir plus