Logo Design for a price comparison site

C'est ce que OzCompare + name of a service recherchait dans leur logo design

We're launching a new price comparison site for Australians and need a great logo for it.

Here are some guidelines -

1. The brandname is OzCompare. To start with the site will be for comparing phone plans. However we soon plan to expand into comparing other services like mobile broadband and flights. So the logo should be flexible enough to work across a wide range of services.

2. Personality: Friendly, trustworthy, happy

3. Should have a distinct motif or some recognizable element that in itself would identify the site. Would be good to try something human - a human shape or smile or eyes

4. Must have provision to add names of different services below the logo, but should work on a standalone basis as well. So OzCompare Phone Plans, OzCompare Mobile Broadband, OzCompare Flights etc.

5. 1 or 2 colours without many gradients. If gradients/multiple colours are present, there should be a monochrome option that can be used on mercha… Voir plus