Renaissance Holdings - Logo Redesign

C'est ce que RENAISSANCE HOLDINGS recherchait dans leur logo design

Objective
Modernize the current Renaissance Holdings logo while retaining its recognizable identity. The redesign should enhance elegance, sustainability, and contemporary appeal, making it suitable for long-term brand use.

Design Direction

Retain Core Identity
Keep the dual-leaf motif as the central element, but refine it with cleaner, minimal lines.
Preserve the symbolic upward flow (growth, progress).

Modern Typography
Update the typeface to a sleek, modern font.
Maintain hierarchy between Renaissance and Holdings, but with balanced, elegant proportions.

Color Palette Refresh
green-driven palette with supporting earth tones.
Sustainability & Elegance

Emphasize green, innovation and eco-consciousness
Ensure versatility across print, digital, and signage.

Existing logo attached Voir plus