Future Beach Club in Saint-Tropez needs a logo design

C'est ce que "Le Golfe Azur -"Cabanon de Plage/ Saint-Tropez" recherchait dans leur logo design

Technical Brief – Logo Creation
Project: Le Golfe Azur « Cabanon de plage – Saint-Tropez »

1. Context & Brand Positioning
Le Golfe Azur is a new beachside restaurant located in Saint-Tropez, offering dining, sun loungers, a lounge-style ambiance, and sunset views. The brand is positioned within a bohemian chic and eco-conscious universe, highlighting a strong connection to nature through raw wood, organic materials, and an immersive, sensory experience.
The venue is designed to be refined yet understated, appealing to a clientele that values contemporary aesthetics, comfort, and ecological principles. The brand should reflect the spirit and values of the South of France.

2. Logo Objectives
Design an emblematic and recognizable logo that is visually striking yet minimalist in construction
Convey the values of nature, elegance, warmth, and relaxed sophistication
Reflect a trendy, bohemian, and inviting atmosphere
Ensure the log… Voir plus