Logo design for small nonprofit consultant

C'est ce que Pathways Advisory recherchait dans leur logo design

I'm starting a small business that provides consulting services to nonprofits. In short, I help nonprofits identify, design, implement and sustain the changes they need to achieve their missions. Services include vision / strategy work, program impact improvement, operational improvements, stakeholder management and engagement, communications, etc.

The name is Pathways Advisory. I'm looking for a logo (and eventually more visual design work) that is modern and simple. I like the concept of forward arrows/paths to indicate forward movement towards a goal / mission. I would like to more emphasize Pathways and put very little emphasis on Advisory. I don't want to be limited by arrows if there is a fresher concept though!

I want to start with a logo that I will then build out a small visual identity system and toolkit to be able to use consistent branding throughout a website, social media and other collateral. Voir plus