Logo for VALKYR, Cleats That Put Girls First

C'est ce que VALKYR recherchait dans leur logo design

This is a logo for a company focused on making the best fitting, high performance cleat for female lacrosse players. Female athletes tear their ACls at a rate 4-6 times the rate of boys in the same sports. These athletes have been playing in cleats that were made from a mold of a boy's foot. We will design a cleat based on the specific anatomical and biomechanical needs of female athletes, and meet their asthetic expectations. The design should communicate empowered athletes with an emphasis on performance.

We like the idea of using a lower case g that has a ponytail coming off the right side of the g Voir plus