ImpactIQ Project Log creation for a rebranding of a business

C'est ce que ImpactIQ recherchait dans leur logo design

I am rebranding my business from The Laptop Lifestyle. The company has been in operation for 8 years helping health professionals create and launch online business -- and offers.
(essentially marketing and funnels)

The new business name is :
ImpactIQ
This name plays off the idea of having a high "impact quotient" or intelligence around creating meaningful change, which could appeal to consultants.

I have attached the style board -- I woudl like to saty with the strong blues, white, grey, black Voir plus