Sportsman - is the name of the company about organiying sportevents

C'est ce que Sportsman recherchait dans leur logo design

We need a logo for company called Sportsman. It should be modern, simple logo with one grafic in it! We are focusing on sport events and sport analisys throu video analisys - so camera lens can be included !
Also first S can be combined with lens or gold (stars) we would like to use first S grafics also for sub-logos like Seminars, Shows etc. Just in these cases maybe in different colours. Logo should be playful, minimalistic or futuristic or in maybe like 4 colours like microsoft or maybe in more serious versikn like golf and black.

Images adfed in jpg are just basic ideas bit not necesarly even close to what we look for Voir plus