Father and son clothing brand needs a logo design

C'est ce que Alphonse recherchait dans leur logo design

Alphonse is a French clothing brand that offers top-of-the-range clothing (in organic cotton) for father and son (assorted).
We will initially offer polo shirts, t-shirts and sweatshirts.
The type of products we will offer is close to Ralph lauren or Vilebrequin.
We would like our brand to be both premium and environmentally conscious.
The target are therefore men aged 30 to 45, father of a son, city dwellers, with strong purchasing power Voir plus