Next Generation Pilates Studio needs logo design

C'est ce que Ultimate Pilates recherchait dans leur logo design

We need a logo design for a new business in the Dallas area. We offer a Pilates based exercise on an exclusively designed new machine that has higher intensity and faster results.

Our target customer is women in a more affluent area although we do not want to alienate or discourage men from joining. We would like to use colors that could be used for the studio design as well. Possibly something bright like a blue or green hue contrasted by a subdued tone like grey, brown, or black but are open to any combination.

The name of the studio is Ultimate Pilates. In the future we may want to use the UP abbrieviation but, while new, we want to stick with the whole name. The tag line is "Not you Mama's Pilates!" and while we don't want this used in the logo we would like the logo to convey the same spirit. New, upbeat, fun, and more intense while still being refined.

http://www.spxfitness.com/index.php?option=com_content&view=article&id=31&Itemid=21
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