Logo Design - Off-road fat-tire e-trike

C'est ce que RUNGU recherchait dans leur logo design

Logo for use on downtube and front of off-road, fat-tire cargo tricycle - both human powered and electric assist versions. The design has two wheels in front and and one rear wheel - see attached image. Logo will be used for off-road bike components and other gear as well.

Logo includes text and mark/bug. Bug precedes or follows text and should be slightly larger in size.

Logo and Bug/Symbol should be same solid color. The color of the Logo and bug should complement the RAL 6020 frame coloring.

The logo design should convey some of the primitive and aggressive attributes of the massai rungu - http://en.wikipedia.org/wiki/Rungu_(weapon)

Other attributes:
Rugged
Adaptable
Simplicity
Adventure
Defiant

Deliverables need to include eps files and files readable in Adobe illustrator CS4. Files need to include complete logo with text and bug as well as both components separated.

Replacement logo and concept for L… Voir plus