Design the mantra for The Fresh Food Club!

C'est ce que Eat Fresh Buy Local Buy Less Eat Less Weigh Less Waste Less recherchait dans leur logo design

The Fresh Food Club is an exciting Australian based initiative that
has the vision of changing the way consumers shop. The idea is to
get people out of supermarkets (where they tend buy things they do not need) and into their local greengrocer stores where the produce is fresher and the service more personal.

To help inspire the masses, we have come up with a mantra that we feel embodies the mission of The Fresh Food Club. This mantra is:

Eat Fresh
Buy Local
Buy Less
Eat Less
Weigh Less
Waste Less

The idea is to get many different people, including celebrities endorsing this mantra in different ways. There will also be a competition to see who can be most creative with this mantra.

The brief to you is to come up with a design for this mantra that
can be used as the standard going forward. This will be the
'professional' design that will inspires others to get creative and
produce their versions.
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