DJAKK
Vous souhaitez remporter un projet comme celui-ci ?
Ce client a reçu 94 designs de logo de la part de 50 designers. Il a choisi ce design de logo de costur comme design gagnant.
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Brief de Design de Logo
Hi, I'm looking for a talented designer that will help us build our new brand identity by designing our first logo. DJAKK is a web gaming platform that will connect people to brands (local or national) by matching their own interests with the campaign criteria's.
Our platform will be very personal. Our users will always play with advertisers that match with their criteria's. We will invest a lot in geolocalisation so that users can check which local brands of the same area gives them a great deal.
Example A : Jessica is 35, she has 33 years old and 2 small children. She loves beauty, massage and family activities. She lives in the countryside and spent her time with her daughters. Member of DJAKK, she has defined which kind of brands she wants to play with. Then, only beauty and spa centers will be displayed on her page. Depending of the activity, she can play with one or more brands. But it will always depend of her profile. If we have a skydiving campaign, she won't see it as she didn't specify she liked that.
DJAKK is a mix between Tinder (criteria's matching) and Groupon (online community and deals). The difference here is that people will always play and never buy anything. DJAKK is related to the famous dog Jack Russell, a good partner in life that loves to play with lots of energy. Our communication will be very personal and warm. We want people adopt DJAKK as their friend because we only give them good moments in life.
The DJAKK logo has to be clean and fun. People (users & brands) need to remember it easily. The logo has to be strong and neutral because we'll certainly work with famous brands and they won't agree to work with us if our brand identity is too hard, too young or too artistic. We currently have no baseline but it's in progress. It should express the values of the platform : matching interests, brand experiences, etc.
Please find here cool logos I really like. They are modern, actual and clean. You should think about a logo that you would be proud of. If you could invest in a full street ads, you'd like people to stop in front of it.
Mises à jour
Hi all,
Thank you for your first proposals but unfortunately most of them don't convince me.
To make your work easier, please find into the briefing some inspirational references.
I'm really waiting for something cool and clean, but also, actual - 2.0 or 3.0. start-ups.
Don't hesitate to ask me anything.
Thank you,
Olivier
Added Thursday, February 12, 2015
Marché(s) Cible(s)
B2C : Web Users - People who love to play online to brand contests or special deals.
B2B : Local or National Brands looking for a new reach and targeted communities.
Secteur / Type d'entité
Communication
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- Easy to manage and to remember
Ne doit pas comporter
- Too artistic or craft design.