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The Adler Group logo
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Ce client a reçu 62 designs de logo de la part de 15 designers. Il a choisi ce design de logo de Pavel Lipcean comme design gagnant.
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US$160
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62 designs
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15 designers
Brief de Design de Logo
The Adler Group vision is to be Singapore's most recognised lifestyle group that will revolutionize the Singaporean way of life with diverse product & services provided.
1) The logo "Adler", "ADLER" or "adler", must be able to compliment any business the company wishes to venture into, just like the "Virgin" logo where it can be paired with trains, drinks or money. Font should be unique.
2) Apart from the typefont logo, it is being complimented with a pictorial logo. "Adler" in german means eagle. The "eagle" stamp will be placed on products as a seal of guarantee in quality. The eagle should be in a circle and is to exude an Asian flair (eagle head facing east).
3) Both typefont and pictorial logo should be fashion forward and chic so that it will be a cool factor for consumers to invest in our product/services.
This will be an excellent job for those that wish to one day see their designer logo on a international platform. Thank you for your kind interest, wishing you the best of luck!!!
Mises à jour
1) The designs submitted are tipping to the masculine side in terms of font choice and colour scheme. Please note that the logo should appeal to both genders and leave a lasting impression.
2) The pictorial logo of the eagle should be a whole eagle in the circle rather than just the head itself.
3) Designs are way too modern, it suppose exude sophistication and class instead.
4) Cant emphasize more on how important the "cool" factor is to walk around the streets with the Adler logo on it. (how cool is it to walk around with H&M bag and LV products). Simple yet appealing.
5) Please do show examples of how is the company going to input its business into the logo, such as, "Adler Drinks", "Adler Properties", "Adler Trains".
I do hope that this will clarify your vision when designing the logo.
Should you need further clarification please feel free to message me.
Thank you for your keen interest, looking forward to your work.
Added Tuesday, March 22, 2011
1) The pictorial logo with the eagle should be like this portrait of the japanese crane, http://www.artneko.com/stamps/P038S001.jpg.
The designer that manages to intricately design the eagle in such a way will most likely ace this job.
2) Fonts proposed by many designers dont seem to make a lasting impression. I suggest browsing some men's fashion magazine to get some inspirational fonts that are fashion forward and leaves a lasting impression.
Added Tuesday, March 22, 2011
Marché(s) Cible(s)
Western speaking countries aged 16-45 that are financially sufficient.
Secteur / Type d'entité
Fashion
Texte du logo
Adler
Styles de logo qui vous intéressent
Logo pictural
Un objet réel (texte facultatif)
Logo mot symbole
Logo (texte seulement)
Logo de Lettermark
Acronyme ou logo texte (texte seulement)
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.