X4M

Gagnant
Contest winning design

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Ce client a reçu 100 designs de logo de la part de 32 designers. Il a choisi ce design de logo de ppnelance comme design gagnant.

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Brief de Design de Logo

Brief Summary

A London based seafood business needs a logo for internally branding, communicating and deployment of a strategic focus aimed at becoming eXperts in the categories of products that we do to generate improved margins.
“eXperts for Margins”

The aim is to make the theme of “eXperts in our categories for improved Margins’ live in our business and be at the forefront of people’s minds.
To have employees inspired to grow and share their expertise and play their part in growing the business profit and motivate to find a way to save some money or drive margin.

Brand Name: X4M
X4M means “eXperts for Margins”

Purpose and Requirements:

The logo will be used in all change management communication and possible training material, product sheets.
The key attributes of the logo must, Simple, Celebration, and Easy Recognition, Fun and Providing Constant Reminders.

Visual, Stimulus and Insignia for Performance Awards which we shall call X Awards
Essentially the logo needs to be something that can be extended to other “sub brands “of theme. The sub-brands logos for internal staff development program called X Academy ( meaning expert academy) and a staff motivating award program called X4M Awards.

Description Desired Colour Scheme

The organization is highly entrepreneurial. Unfortunately, because of a NDA I cannot disclose the name.
Accepted File Formats Standard Web Formats (.jpg, .gif or .png); Vector Formats (.eps, .pdf or .ai); Layered Formats (.psd or .tiff)

Icône d'informations
Mises à jour

                                   It would be handy if I could have designs submitted by 29th morning.
Added Saturday, January 26, 2013

I have made this contest a guaranteed contest and updated the brief to make it more clearer
Added Friday, February 01, 2013

Project Deadline Extended
Added Monday, February 04, 2013

This logo must be capable of being extended to sub brand our training program which we will refer to as eXpert academy and branded as "X Academy". Employees will be taught how to be eXperts at improving margins for the business and to be eXperts in everything we do as a business then they if the eXcel in that they win X4M Award. They will have their faces put on a notice board/wall which we will call "eXpert Gallery".



To have a logo which brand the stratergy is called is Ideally we need a logo which says X4M and with a varients says X4M Award and X Academy with a constant X that conveys the meaning for experts remaining constant. As a business we use the Navy Blue and light blue colours in our branding so try put the logo in blue and lets see what happens.  


Added Tuesday, February 05, 2013

Project Deadline Extended
Added Friday, February 08, 2013

Marché(s) Cible(s)

Organisation Employees and Trade Customers

Secteur / Type d'entité

Communication

Texte du logo

X4M


Styles de logo qui vous intéressent
Logo d'Enseigne

Logo contenu dans une forme

Logo pictural

Un objet réel (texte facultatif)

Logo abstrait

Conceptuel / symbolique (texte facultatif)

Logo de figurine

Logo avec illustration ou personnage

Logo mot symbole

Logo (texte seulement)

Logo de Lettermark

Acronyme ou logo texte (texte seulement)


Aspect

Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.

Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme

Exigences
Doit avoir
  • Fun and Interactive
Bien d'avoir
  • Simple, Extendable to Sub brands, X4M Awards, X4M Academy and

Fichiers
Télécharger tous les fichiers - 0,2 MB
PDF
X4M Friday, 01 February 2013 23:08:09
vendredi 1 février 2013
Paiements
1e place
£260
Primes de participation x 2
£20
Total
£300

Date limite du projet
22 févr. 2013 02:37:10 UTC
Language

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