Fresh Bowl Gastown - Wall Mural
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Ce client a reçu 41 designs de panneau de la part de 17 designers. Il a choisi ce design de panneau de Eddiey comme design gagnant.
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Brief de Design de Panneau
Fresh Bowl is a Vancouver (Canada) based South-East Asian restaurant. The space is fun, fresh and contemporary, and the business focuses on to-go and delivery.
The wall graphic/mural is for a 10ft high by 38ft wide wall. We need an interesting and artistic wall mural that supports and further communicates the Fresh Bowl brand.
The graphic must be simple, must include South-East Asian imagery (banyan tree, and/or elephant, and/or buddha), must be visually interesting, and must be "graphic" and fun.
The graphic will be produced in either vinyl that is cut and pasted on the wall in the form of a "wall tattoo" or will be produced as a custom wallpaper.
UPDATE: Attached is an old sketch of the store. I wanted to attach it to at least give you a an idea of what the restaurant is going to look like (as restaurant that does a lot of to-go and delivery food we often refer to it as a "store"). The long wall on the right-hand side is the wall where the graphic will appear.
Marché(s) Cible(s)
Gastown was once a seedy, undesirable area but how now become one of Vancouver's trendiest areas. The target market who eat at Fresh Bowl are artsy kids in the area, students, young professionals, and young families who will eat on the run or stay in for a meal. Age group is 25 - 50.
Secteur / Type d'entité
Restaurant
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- Imagery that references South-East Asia.
Must include a lot of white space, but should be very concentrated with imagery on one side, while thin on the other side.
Bien d'avoir
- Words representing company values may also be included:
- Fresh
- Healthy
- Quick
- Growth
- Opportunity
- Team
- Authentic
- Community
- Fun
- Travel
- Nourish
- History
Ne doit pas comporter
- Too many colors.
This graphic should be in keeping with the company colors:
- White
- Green
- Orange
- Yellow
- Grey
- Black