New London-based ballet studio, "Rebel Ballet", needs dynamic visual identity

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Ce client a reçu 39 designs de logo de la part de 15 designers. Il a choisi ce design de logo de Hiccups Design comme design gagnant.
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Providing classes for professional and aspiring professional dancers, “Rebel Ballet” takes traditionally-trained dancers and helps them to be so much more. They want help them to relearn the love of movement. They want them to once more feel that electricity that drew them to ballet as children and teens. The young principals of the new studio are both elite-trained, experienced ballet and musical theatre dancers who have a thirst to contribute to the evolution of ballet by sharing their experience with other budding professionals – to be the rebels of the ballet world by upending traditional approaches to the reverence inherent in the elite models of ballet.
Rebel Ballet needs a dynamic visual brand where shapes, colours, fonts etc. reflect a young, attractive dynamism that is embodied by both RB’s mission and principals themselves. Ballet is an art form with a long history – a history that has been associated with elitism and convention. Rebel Ballet is telling the world that it can contribute to the modernisation of a venerable art form that should not be left to die, and yet needs to always be moving forward – honouring its roots, while looking to an evolving future.
Please: No designs that include tutus.
Read the details at http://rebelballet.webs.com/
Mises à jour
Thank-you for your submissions. As we review the initial submissions, it is worth reiterating that Rebel Ballet's image should reflect a contemporary approach to ballet. In addition, designers should bear in mind that ballet is for both men and women thus the design cannot suggest a female-only audience. And...no tutus! Thanks again. The work is terrific.
Added Friday, September 12, 2014
Since this is the final day for submissions to create a new logo for Rebel Ballet, I wanted to take this opportunity to thank all of you who have submitted. There is a lot of great work here and it will be a difficult decision -- the final decision is up to Ian & Alessia, the principals in the company. Once the contest closes, we will move forward quickly to make a decision. Thank-you all for your interest.
Added Tuesday, September 16, 2014
Marché(s) Cible(s)
London-based professionally-trained dancers, aspiring professional dancers, government funding agencies. arts media, university-based dance schools (faculty & students)
Secteur / Type d'entité
It Professional
Texte du logo
Rebel Ballet
Styles de logo qui vous intéressent
Logo pictural
Un objet réel (texte facultatif)



Logo abstrait
Conceptuel / symbolique (texte facultatif)



Logo de figurine
Logo avec illustration ou personnage


Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- Reflect a modern dynamism. Must not suggest a female-only audience. Ballet is for both men and women. Must not include tutus.