Startup Incubator ( design only )
Brief de Web Design
Big ( http://big.vc/ ) is an upside-down startup incubator. Instead of asking people to apply with their ideas, we fuel innovation by providing ideas from the top-down. We then provide all the technological and legal tools needed to implement these ideas while actively looking outwards to scout new talent and investors.
Big is a big idea that is looking to change the world. We create value, and want to share that value with the world. We need a site that conveys this important message.
We at Big believe there is a fundamental flaw in the ideology that drives companies today. Even those that are consider the most progressive and socially conscious miss the bigger picture. Take for example Google, which famously has "Don't be evil" as its informal corporate motto. A nice sentiment but that’s all it is. Don't be evil is moral apathy, we must strive to actively do good. All that is necessary for evil to triumph is for good men to do nothing.
The purpose of every business should be to provide a valuable service to humanity. That alone should be the sole purpose. Attaining profits is only a means to a greater end, a way to prolong a business's ability to provide this service. What does this mean?
We must emphasize People over Profits. If a business does not continue to provide for the greater good, regardless of whether or not the business is profitable, the business is a failure. There are very dirty words that describe the actions of a business that disregard people for profits like usury and profiteering.
We must emphasize Sustainability over Growth. A business's success should not be determined by how big it is or how fast it is growing, but instead by its ability to optimally provide its services. The assumption a business should always be growing is wrong. Growth should occur in a way that allows a company to extend its abilities to serve its customers not at the cost of this service.
A business must emphasize Transparency. Providing a transparent view of business activities enforces company honesty to its shareholders, employees and customers. The difficulty of managing the operational information of a business as it scales is exponential. Attempting to solve this problem by controlling information is destructive and often leads to miscommunication or discontent. Everything must be open by default.
A business should be an Open Entity that anyone can share in. There should always be a pool of equity available for anyone to wants to own a piece of the business. Ownership creates loyalty. What better way to endorse a business other then having a vested interest in it?
When people work together towards the greater good and do so in an open and honest environment, we harness the most powerful force we have, the collective will.
Here are similiar companies in the field of what we doing. Please do not use any design elements from either of these
sites. These sites have similiar content to what we are looking for, but we don't like the message they are conveying.
http://www.foundersfund.com/
http://www.techstars.com/
https://thefundersclub.com/
Mises à jour
Brief description has been updated to include more specific sections and links to similar sites.
Added Monday, November 05, 2012
Marché(s) Cible(s)
Entrepreneurs, Developers, Job-Seekers, and Investors
Secteur / Type d'entité
Progressive
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- Site must clearly express Big's core beliefs in an easy to digest manor.
Pages
- Home
- Abbreivated Mission Statement ( copy can be taken from above )
- Explanation of what Big is ( copy can be taken from above )
- Investment
- Use Lorem Ipsum copy
- Mission Statement ( copy can be taken from above )
- Contact Us
- Open-source
- Explanation of open-source ( use lorem ipsum copy )
- Links to Github repositories ( see https://github.com/explore )
- Open-legal ( links to several resources, some pdfs, some spreadsheets )
- Use Lorem Ipsum copy
- Expect the page will be a directory or information with links
- Open-companies ( list of companies we own, use mock data )
Bien d'avoir
- An .AI file of our logo is attached. Feel free to incorporate this into the design.