Specialists in commercial vehicle wheel hubs and bearings needs advert for new services and products

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par disign le lundi 28 juillet 2014

Please make payment guaranteed.


par Porteur De Projet le lundi 28 juillet 2014

Hi Would love to make the payment guaranteed but the response we are getting so far is not very assuring. The designs so far have been very basic and not what we are looking for, my main concern if I guarantee the payment we will end up with a paying for a design that is not suitable, and the only comment I have had is to make the payment guaranteed. rather than questions about what we are looking for the design.


par Porteur De Projet le lundi 28 juillet 2014

sorry I think basic is a bit harsh, they just don''t have the professional feel that we are looking for and do quite resemble some of the adverts we have used in the past, this time we want to retain some of the and using the catalogue uploaded rather than the website as an example.


par RC Agency le mercredi 30 juillet 2014

Hi there.

Could I possibly submit 2 design templates that are proportional to the size of an email?

We could always go from there with the additional design one the first one is confirmed.

Thanks a mil - Ryan


par Porteur De Projet le mercredi 30 juillet 2014

Hi Ryan,

that sounds like a good place to start.
As I have tried to explain in the design brief we want a template that we can use as a starting point but we also want to be able to make small alterations to tailor each advert slightly to the different categories. I will try and offer as much input as I can, if you have any questions please feel free to ask. while I would like to see designs that retain some of our branding we want to see designs where a bit of creativity has been used by the designer, the main issue we are facing at this moment with the designs that have been submitted is that they are too similar to what we have used previously!

regards

lee


par RC Agency le mercredi 30 juillet 2014

Hi Lee.

It is quite difficult to understand what you are looking for here without much direction or artwork reference.
I understand that you want to retain some branding but be different at the same time.
What should stand out is the communication and bold but elegantly premium coloring.

I feel you are looking for a premium advert that represents you company.
Perhaps some use of sophisticated fonts with dark blue and silver highlights are a good start.

Although your logo font is slightly dated we can try to use a different font for the headings and body copy etc?

What do you think of this artwork: http://www.pinterest.com/robertscreative/stud-extract/

Thanks - Ryan


par Porteur De Projet le mercredi 30 juillet 2014

Hi Ryan,

Hopefully this link will help it some of the images we have used previously, there is a powerpoint file called new template that I have been trying to put a few ideas together as example but im not making much progress!!

https://www.dropbox.com/sh/3qc0r7hhoui38ri/AABglvBpcFfhBs3_PPOXJoWZa

You are correct with what we are looking for is the communication to stand out, and want it to have an elegant design, and we want premium colour and preferably blue/silver/grey but we don''t want most of the advert taken up by an image, maybe as a background or some form of banner, or some corner image or pattern that you can insert text into but must be in some way related to our industry which is commercial vehicles mainly trucks, and preferably something that can be tweaked to suit each product category but not alter the overall design greatly. Maybe even some form of design that can be set around a different image for each category, where the deign would be faded and the image stand out possible ideas are image of truck & trailer where text can be inserted.

Ref the font we only use caviar dreams for the logo, for the body of the catalogue we created we used a font called eurostile but we are happy to use a different font if you feel it will be more suitable. the text layout we are not to concerned about, our main aim is to get the design right first!

The artwork in the link is good but again we don''t want to have the main portion of the advert taken up by an image, if we were looking to advertise full pages adverts I could see how we would make this type of design work but when we come to use it in smaller adverts a lot of the text will not stand out! ideally we will be looking to advertise as 1/2 page for the first couple of adverts we run then down to 1/4 pages. Maybe if you could have an image of the uk with the trails that are shown in the image in link that could fade into the truck where we could insert text. ( this could reference in someway to uk wide next day delivery!!) 

I hope this is helping!

regards

Lee


par harryshout le jeudi 31 juillet 2014

hi there,

what is your full page size in terms of inches or centimenters ?


par Porteur De Projet le jeudi 31 juillet 2014

Hi we don't have the exact dimensions but we will be advertising some as half page adverts and some as a quarter page adverts, I would have thought that this would be a fairly standard size?


par harryshout le jeudi 31 juillet 2014

ok. tks.


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