• A$100

• 33 designs

• 5 designers

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Brief de Design Enveloppe

Yellow Envelope is an innovative and unique envelope pack delivered to the consumer's home address by Australia Post. It contains a range of national & local offers from various businesses. We would like to redesign the outer front & rear cover of the envelope to assist in achieving 2 things. Firstly to enhance consumer open rates & secondly to allow for a prospective sponsor to gain exposure for their brand, offer or services (without dominating the envelope's look). We envisage dedicating approximately a third of the front cover to the sponsors brand / message & will be templated to allow for sponsorship to change with each print run (in your draft example you can use use either Foxtel Pay TV or Village Cinemas "Free Movies" offer or ACME Cinemas as the sponsor). The rear will also be dedicated to a single sponsor template whilst retaining the current information shown on the attached example.
NOTE:
Current C5 envelope template is attached.
FRONT:
- We must retain the "Delivered By Australia Post/Postage Paid Australia" design in the top right corner.
- Our Yellow Envelope logo in the bottom right hand corner does not have to be as prominent & can be down sized if necessary
"You've Got Mail, Special offers inside" can be removed or kept.
REAR:
- The Free online competition on the rear can be downsized significantly as it will no longer be the priority component.
- Retain our contact details at the top.

Secteur / Type d'entité

Consumer

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