Packaging Design Project

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Brief de Design Emballage

We need a new packaging design for the insert cards we use in our clamshell packaging.

Our company sales a gutter downspout insert.This insert once installed into the downspout, it prevents the raindrops from hitting the bottom of downspout, breaking up the raindrops as they hit the insert.

www.downspoutinsert.com

Product intended to be sold in hardware stores.
Deadline 10-05-2012

Requirements:
- insert card dimensions: 9 1/4" x 3" : the back/out facing side is completely visible and should include name, logo and instructions/directions. The front side of the insert card is visible only 2 1/8" x 3"
- we consider also using an insert for the product pocket window ( Pocket Size (L x W x H):?6.75" x 2.75" x 1.25")(a section of it , not full length, so product could still be visible when looking at the front of the package)
-design needs to clearly express what this product is intended for/product use without customer needing to read any text for clarification.
-design needs to send the message "easy to install', "no extra tools required", "convenient", "the only solution for stopping the rain drops sound"
-design needs to mention that the product has a unique texture design that breaks the rain drops, prevents saturation allowing the water to flow freely while completely eliminating the annoying sound

Icône d'informations
Updates

Posting more details about the packaging at designers request.

Packaging Metric sizes:
Full length insert: 234 mm x 77mm
Front Pocket window : 170mm x 77mm
Front header: 54mm x 77mm
We are also uploading photos with our current product package design.

 A similar product is rainquiet (website:  rainquiet.com). We don't want a similar design, we are hoping for something better, more attractive.

Added Monday, September 24, 2012

Also insert card must include the UPC barcode. We are uploading the UPC image file in 2 formats (jpeg and tif).


Added Tuesday, September 25, 2012

About colors: we don't have any particular color scheme in mind, release your creativity!

We just want to mention the clamshell is clear and the product is charcoal color so please choose colors that go with charcoal.
Thanks for your interest!!! Looking forward to see what you come up with it!!! 

Added Tuesday, September 25, 2012

We just increase the budget.


Added Tuesday, September 25, 2012

Hi All,


Thank you for your designs and Looking forward to see more ideas!!!
 Need to mention a few things:
- we want to reface the product so we don't want the new design to be very similar to the current one
- we are welcoming/opened to new moto, name, any text changes
- we do not want to use the current image existing on the back side of insert
- we have uploaded image img_0297.jpeg, please try to incorporate this image in the designs 
- we are considering a one side insert card for the pocket window that will only partially cover the product

Added Tuesday, September 25, 2012

Project Deadline Extended
Added Tuesday, October 09, 2012

Project Deadline Extended
Added Tuesday, October 09, 2012

Marché(s) Cible(s)

anyone who wants to enjoy the rainy season, Hardware stores, Home owners

Secteur / Type d'entité

It Company


Aspect

Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.

Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme

Exigences
Doit avoir
  • - design needs to clearly express what this product is intended for/product use without customer needing to read any text for clarification.
    - design needs to send these messages: "easy to install', "no extra tools required", "convenient", "the only solution for stopping the gutter rain drops sound"
    - design needs to mention that the product has a unique texture design that breaks the rain drops, prevents saturation allowing the water to flow freely while completely eliminating the annoying sound
    - 2 pack
    - made in USA

Fichiers
Télécharger tous les fichiers - 7,9 MB
JPG
JPG
JPG
JPG
JPG
Paiements
1e place
US$220
Total
US$220

Date limite du projet
17 oct. 2012 07:32:47 UTC
Language