Medical weight program needs impactful and eyecatching logo design
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Ce client a reçu 27 designs graphiques de la part de 10 designers. Il a choisi ce design graphique de Ricardo Best comme design gagnant.
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We need a logo design incorporating (or complimentary to) our business name that can be used on signage, stationary, and marketing materials for a business called "Family Weight Loss". [NOTE**....the request to have '.com' as part of the name has been eliminated from this posting earlier.....just work on the MAIN 3 word name.} We stress healthy eating, exercise, and behavior changes. We would like the logo to incorporate some of those ideas (eg. maybe a bicycle symbol to represent the letter 'g' in Weight: see sample design-- but this can be omitted if it detracts from overall design concept) if possible. We don't want it too cryptic (ie, items need to be readily identifiable) and don't need the overall design to be 'too cutesy' but we would like to emphasize the weight loss concept of the name. The enclosed file is a rough working idea I had but I'm not entirely happy with it. We will consider any FRESH thinking and smart design concept.
Mises à jour
Thank you to those who have submitted so far. I have UPDATED the design description on the website (eliminating the '.com' request as part of the name) and adding a few more suggestions and specifics. --Larry
Added Tuesday, June 10, 2014
I've made my selection but wish to thank ALL of you designers who took the time to submit ideas. You are some very talented folks!!!
Best wishes to all of you now and in the future.
Larry Richardson
FamilyWeightLoss.com
Added Thursday, June 19, 2014
Marché(s) Cible(s)
Overweight men, women and children
Secteur / Type d'entité
Marketing
Styles de police à utiliser
Couleurs
Le designer choisit les couleurs à utiliser dans le design.
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- Eyecatching but not gawdy
Bien d'avoir
- Design depicts some of the parts of the name (families), reduction (weight loss)...either through font size/boldness or not, or something in design (scale, measuring tape, etc).
Ne doit pas comporter
- Overused graphics (perhaps the apple might be a tired logo these days)...but not totally eliminating this as a design possibility.