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Logo for greenlicious / new intl. non-profit / sustainable food

Gagnant
Contest winning design
Voir le design

Vous souhaitez remporter un projet comme celui-ci ?

Ce client a reçu 224 designs de logo de la part de 31 designers. Il a choisi ce design de logo de bluejet comme design gagnant.

Inscrivez-vous Trouvez des Projets de Design
  • terminés - Design Sélectionné
  • Garanti
  • Budget US$440
  • Nombre de designs 224 designs
  • Nombre de designers 31 designers
Brief de Design de Logo

The food chain has a massive impact on the environment. For example, up to 30% of all greenhouse gas emissions are due to the food chain, at least 25% of the global fish stocks are overfished, and agriculture uses more than 90% of ever more scarce freshwater. greenlicious is a new non-profit devoted to reducing the environmental impact of food. Our first project aims at helping people to reduce the carbon-footprint of their food choices. We will do so by a) getting lots of renowned chefs and foodies on board to contribute delicious recipes, b) adding these recipes to a weekly food planning and shopping list tool, c) assigning a carbon-footprint to every recipe, making it easy for people to make more informed and sustainable food choices (this will be a world's first and integrates an enormous amount of scientific data). This tool will be available in multiple languages and greenlicious will make it freely accessibly to anyone anywhere.

You can help us in our mission to make food good again by creating a stand-out logo. Ideally, that logo would communicate the following: greenlicious celebrates enjoyment and sustainability. greenlicious is trustworthy, drawing upon up-to-date science and cutting-edge data analysis. greenlicious offers modern and highly user-friendly tools. greenlicious isn't just a brand: it is an open community of people that work together for more sustainability.

Please note: while greenlicious starts with a focus on climate-friendly food, our ambition is broader and we will cover other aspects of sustainability in the future - so do not reduce the logo design to carbon-footprinting.

Icône d'informations
Mises à jour

In light of the first submissions, we thought it would be useful to clarify our ideas a bit more:


1) we really are after something with creative bite. if you just have a standard font and no interesting symbol then your concept is probably not going to appeal to us.

2) we are after a symbol that represents a core value of the non-profit, like a greener future, sustainable living, or a community of people working together for a better future, etc - so please try to avoid a symbol that simply depicts some foodstuff (e.g. apple) or that simply depicts the letter G. 

3) given the name of our non-profit, it is tempting to work with the color green. this is fine with us, but we encourage you to consider whether the color green could not play a role in the background or the symbol, rather than simply in the word "greenlicious". Also, given the stroop effect (http://en.wikipedia.org/wiki/Stroop_effect) one should really stick to white, black or green for the word "greenlicious"

4) Finally, taste is subjective and we thought it might be useful it we shared a handful of logo designs we think are well executed to give you a bit more of an idea of our taste. 

Thanks again for you support and we look forward to your submissions. Daniel & Sven


Added Tuesday, August 28, 2012

Dear designers,

we are happy to announce that we have now committed the payment.

also, we have just learned that there is a restaurant in malaysia that is called Greenlicious (www.greenlicious.com.my/home/). Please make sure that your proposals clearly differentiate our non-profit from this restaurant.

Thanks for your support! Daniel & Sven
Added Thursday, August 30, 2012

Project Deadline Extended
Reason: We have four favorite designs now and we want to give everyone that extra little bit of time to put in a revision befor making our decision. Thanks for all the creative input from everyone. Daniel & Sven
Added Wednesday, September 05, 2012

Marché(s) Cible(s)

People interested in sustainable living & food /LOHAS (Lifestyles of Health and Sustainability) - typically well-educated

Secteur / Type d'entité

Sustainability

Texte du logo

greenlicious (alternatively: Greenlicious - the best design will determine if we go with g or G)

Styles de logo qui vous intéressent
Logo d'Enseigne

Logo contenu dans une forme

Logo pictural

Un objet réel (texte facultatif)

Logo abstrait

Conceptuel / symbolique (texte facultatif)

Logo mot symbole

Logo (texte seulement)

Aspect

Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.

Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
  • The logo will be used in different contexts: on the web/ in apps, but also on print media such as letter heads, business cards, or brochures. As such, the logo should also yield itself to copying - that is, its luminosity should yield a clear contrast to a white background. The logo must be a vector graphic and we will need it as an .eps, .ai or .svg file.

    The logo must contain the word "greenlicious" (or "Greenlicious").

    In contrast to many recipe sites, we put a premium on aesthetics - this means that our web/app presence will be clean and advertisement free and our recipes will be accompanied by outstanding imagery. Our logo must fit with this broader vision.
Bien d'avoir
  • Ideally, we'd also like the word to be linked to a symbol. In that case, it would be desirable if the symbol could also be used on its own.

    We really want something creative.
Ne doit pas comporter
  • No clipart. No 'run-of-the-mill' logos
Paiements
1e place
US$300
2e place
US$100
Primes de participation x 2
US$20
Total
US$440
Date limite du projet
08 sept. 2012 15:41:51 UTC
Language
Inspiration pour Design de Logo
Bid on my logo design, Cricket club logo design, Mascot logo generator design, Dj logo design, Hindi font logo, Open source logo design, Arabic logo design software, Negative space logo generator, Minimalist logo generator design, Logo auction