New BtB brand needs Illustration to make its prospects to Think Again!
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Ce client a reçu 74 designs illustration de la part de 10 designers. Il a choisi ce design illustration de Maya Dadgar comme design gagnant.
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Brief de Design Illustration
What do we do?
We are launching a new BtB brand in the mechanical components industry which is a rather conservative segment... among others activities, we are looking for deploying an innovative and creative marketing program to have our targeted prospects picturing new possibilities.
Who are we?
Our company program is called SteigenTech - this name is a mixed of German (Steigen) which means "rising technology" and English (Tech) which calls for our aim to deliver technical & engineered products. SteigenTech is the European marketing & sales arms (Western-Central-Eastern Europe) of a the biggest chinese group in industrial rubber components for automotive and industry applications. Our European HQ is located in Paris, our WW HQ is located in Hong Kong, our supply chain & technical teams are based in Shanghai.
What we want to accomplish?
Our value proposal could be summarize with "Just enough products... Think again!" Our positioning is clearly quality / features as global players with cost effective strategy (best in class, best in values). We want our audience to picture new possibilities and re-think about their current decision criteria. We would like to create a new market space called juste enough products and lead this segment.
What we need?
We would like a great illustration for our "Just enough Products... Think again!". This illustration shall accompany our company corporate mix (logo, web, business card,...) and be marked on the products themselves. Please look for our company's logo to allow good matching with your illustration.
Possible approach?
We like the idea of "Intel Inside" which demonstrates the technology and the brand. Such illustration is compact and could allow to use on almost any product's size.
Working further more together? The selected designer will receive requests for a poster and a flyer projects.
Mises à jour
Project Deadline Extended
Reason: As we are still receiving new design, we decided to extend the deadline a bit ahead, thanks. BR, John
Added Friday, October 05, 2012
Secteur / Type d'entité
Conservative
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.