Logo for creative urban residential home developer focused on trendy emerging US neighbourhoods

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par .tau. le mardi 29 avril 2014




Hello there, hope you are doing well with the contest here.

Worked on a concept described briefly inside the submission. Would love to hear any thoughts you might have on it.

Kind Regards,


par Porteur De Projet le mercredi 30 avril 2014

Thank you for your submission, I think where your logo and the majority of the others fall short is capturing our essence as a creative residential real estate business. These logos are quite traditional and do not reflect an urban disruptive residential business model. 

I hope this is helpful feedback. 

Regards,  


par Neil le mercredi 30 avril 2014

Thanks for the invitation.
You have a marvelous branding concept here.Would you please clarify the theme behind the name 'Invent Communities'.
Because we are going to promote a residential business here but I am afraid the name is carrying some social networking feel.
So if you please give us some hint about the name it will be easier for us to penetrate your vision on this brand.


Regards
Neil


par Cavender Design le jeudi 1 mai 2014

Hi,

Thanks for the invite!

I submitted a design for you to review. Please take a look and let me know what you think.
I look forward to hearing your feedback.

Regards,
James Cavender


par Porteur De Projet le jeudi 1 mai 2014

Thank you for your comments.

The theme behind the brand and our ultimate goal is to create a vibrant community in the overlooked neighbourhoods that we look to transform. There might once have been a community in this neighbourhood prior to the mass growth of the suburbs and the downtown / downtown adjacent neighbourhoods feel out of favour.

I hope this is helpful.


par Porteur De Projet le jeudi 1 mai 2014

Cavender Design,


Thank you for your submission, I think the single family suburban rooftop is a theme that is overused in the real estate world, we are an urban company and I think this visual does not differentiate or represent our brand. I would encourage you to think of the following 
- urban renewal
- brownstone building
- warehouse conversion
- corrugated metal
- reclaimed wood
- lofts. 


par Armir.B le vendredi 2 mai 2014

Hi there,

Thanks for invite, I just submit my proposal for you project. So any feedback would be welcome.

Best Regards,
Armir


par Porteur De Projet le dimanche 4 mai 2014

Thank you for your submission, I thought your logo was quite general and not obviously identifiable as a real estate company. 


par Bolshoi Creations le mercredi 14 mai 2014

Hello,

Could you give us a feedback?
Thank you in advance.

Regards


par Cavender Design le jeudi 15 mai 2014

Look at the winning entry (which is decent) and then read these comments regarding my earlier submission.
"Thank you for your submission, I think the single family suburban rooftop is a theme that is overused in the real estate world, we are an urban company and I think this visual does not differentiate or represent our brand."

I guess you had a change of heart?


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