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Logo Design
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Ce client a reçu 76 designs de logo de la part de 22 designers. Il a choisi ce design de logo de damakyjr comme design gagnant.
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A$280
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76 designs
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22 designers
Brief de Design de Logo
We require a well designed corporate logo that allows us to rebrand our business after a recent acquisition by our sister company Autolync (www.autolync.com.au). Fleet Effect (www.fleeteffect.com) offer a market first innovative safety and compliance automation system for managing truck drivers and large trucks. We would like the logo to maintain consistency in colours to both autolync and fleet effect and have attached some logo examples. The logo also needs a tagline (compliance in motion) which reflect Autolyncs Knowledge in motion branding. Ideally the logo work will then kickoff business card design and stationary. Branding (Logo) will then be translated into a new website.
Mises à jour
The current designs are missing the mark a little, as I dont get the flavour of compliance and transport (our system ensures that the truck driver and operator meets the requirements of the law). Some of the designs are too close to the mock up I did. It can be different to Autolync, but needs to marry with that brand broadly.
The logo was designed originally with the effect of ripples which was taken from the butterfly effect (small activity creates large result). This could be elaborated and made to work better than existing one on www.fleeteffect.com. The linkage to the Autolync logo is purely so that synergy is held now that Autolync has ownership in Company.
Something else which has come to mind is that theicking timebomb for our customers in repect to meeting the requirements of compliance pushed heavily by government in market. As an abstract an extension of the design in considering the element of time to make a decision, which aligns with the whole motion thing aswell. Thanks for the community effort and I look forward to receiving more designs.
Re-read last post and language correction ... there is a ticking timebomb that transport operators need to respond to in regard compliance activities.....
Marché(s) Cible(s)
Transport Companies (Fleet Managers, Compliance Managers, Safety Managers ), Government Regulators (Policy Developers)
Secteur / Type d'entité
Safety
Texte du logo
Fleet Effect
Styles de logo qui vous intéressent
Logo pictural
Un objet réel (texte facultatif)
Logo abstrait
Conceptuel / symbolique (texte facultatif)
Logo de figurine
Logo avec illustration ou personnage
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- Tagline/Byline included: Compliance in Motion
Bien d'avoir
- Examples that align with existing logos of Fleet Effect but can be easily linked or recognised to Autolync. Solution saves lives and saves teh environment through reduced fuel
Ne doit pas comporter
- No Truck Logos, Not old world text,
