• US$240

• 58 designs

• 28 designers

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Brief de Design de Logo

Design a logo for a water filter company that also provides the direction (colors, style, etc) for package labels and box design. The logo should convey quality and purity. Water (clean, fresh feeling) is important. Do not go the "regal/medieval" route. 4C is fine but the logo must also work in B&W. Blue and Green are important water filtration colors.

Attached are some ideas from the brand owner; the current logo, competitive packaging examples to see how logos are often used on packaging; and a very interesting "royal" water drop that could make a good foundation for a logo.

Marché(s) Cible(s)

This logo will be used on water filters being marketed to Canadian consumers. They are typically home owners; have families; and they are ecologically conscious. The logo needs to convey that these are quality filters that rely on technology to deliver pure drinking water.

Secteur / Type d'entité

It Company

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Aspect

Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.

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Exigences

Doit avoir

• Feeling of purity and quality. Modern but easily identifiable. Blue and green are the cliched colors of the industry but consumers have been conditioned to expect them so they should be used. Water or wetness.

Ne doit pas comporter

• "old school" feeling. Down-market.

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Fichiers

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