HELMETLOK Packaging
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Ce client a reçu 28 designs emballage de la part de 8 designers. Il a choisi ce design emballage de S design comme design gagnant.
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Brief de Design Emballage
Our product is used to lock a motorcycle helmet to a motorbike. our NEW tagline is "are you still carrying your helmet around?" We sell this product at Trade Shows direct to consumers and also at retail level.
We are upgrading our product and it is going to be a larger lock, more robust and heavier than our current product which can be found on www.helmetlok.com.au.
Our current packaging is a blister pack. WE DO NOT WANT THE SAME COPY ON THE PACKAGING ! WE ARE UPGRADING. We only need the words 'ARE YOU STILL CARRYING YOUR HELMET AROUND" AND THE LOGO HELMETLOK !!
We want to change the packaging as we are unsure as to whether we will use a blister pack as per our current packaging and change the colours OR use a clear acetate box with a hanger so that it can still be hung OR use a cardboard box with an acetate window showing the product. We are open to any designs bearing in mind we don't have a large budget for the packaging as the product costs $25.00 retail!!
The product needs to be HUNG on the wall in retail outlets OR put into a display box, packed 24 in a display box. Our preference is for the product to be hung as most retailers do not have large space on their counters.
The Helmetlok is going to be black and chrome or red and chrome. The logo will be white on the actual product. We are open to creative packaging designs so please think outside the square!!!
At present, our logo is on a blue background - we want to get away from this as its too boring. Any suggestions regarding colours would be taken on board.
The product measurements are on the drawings attached. How to use the HELMETLOK is shown in the pictures attached. These will not necessarily be the pictures we use on the packaging. They are for ideas only.
Your brief is to do a design which will suit both an acetate box OR a blister card. Styles of packaging we like, are attached for your easy reference. We also like a clear box with a sleeve.
Attached is the logo in VECTOR format without background colour.
Mises à jour
Payment is GUARANTEED!
Added Saturday, June 09, 2012
Budget for this design has been increased.
Added Sunday, June 10, 2012
Project Deadline Extended
Reason: Not enough designs have been received and we would like to give an opportunity to those designers who do not have enough time to submit their designs. We have received very few (3 designs)
Added Wednesday, June 13, 2012
for those designers who still wish to submit designs please read the brief carefully as we have been receiving designs that are exact replicas of our previous design which is not our requirement.
Added Tuesday, June 19, 2012
Marché(s) Cible(s)
motorcycle riders 18 - 70, leaning towards male but must have female appeal as they buy for their partners and usually are the decision makers!!
Secteur / Type d'entité
Trade
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- Must be eyecatching - product must be able to be seen even if in part .. there does not have to be any copy besides the logo and Tagline, on the front of the box. The tagline is "are you still carrying your helmet around"
Bien d'avoir
- We like the packaging attached as they show good examples of the packaging we can use, one which has a SLEEVE over the packaging - this is also an option! and a few of the others attached.
Ne doit pas comporter
- must not be too "busy"