• A$200

• 34 designs

• 15 designers

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Brief de Design de Logo

Design a logo/icon for our new "Catch & Release" trailer retrieval system. It makes it easier and quicker for you to drive your boat on and off the trailer when at the boat ramp.

The logo will be used on the actual trailer mechanism and for other marketing purposes.

The Catch+Release mechanism will be featured on trailers for all of Telwater's boat brands (see www.telwater.com) Therefore the colour/design should not be oriented towards one brand over another (EG: Quintrex's colours are predominantly Blue while Stacer colours are red and grey). This logo needs to be universal so it wont be out of place on a Quintrex boat/trailer package ora Stacer boat/trailer package.

Marché(s) Cible(s)

- Male, 40+,
- have invested over 60,000 in a large fishing boat and would call themselves "serious fishermen"
- choose a boat/trailer based on practical yet advanced design that delivers performance and durability

Secteur / Type d'entité

Marketing

Texte du logo

Catch & Release OR Catch + Release

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Styles de logo qui vous intéressent

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Styles de police à utiliser

Autres polices appréciées:

• a stencil font will be required for the lazer cut version of the logo on the trailer hitch

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Aspect

Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.

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Exigences

Doit avoir

• File formats:
  - .eps .jpg .ai .pdf (if the .eps is a vector file then that should be sufficient) with a clear background
  - font names or files
  - colour numbers in CMYK and RGB
  
  Design considerations:
  - a version of the logo with a white/solid outline or badge surrounding it so it can be used over various backgrounds.
  - The words "Catch & Release" or "Catch + Release" in the logo. Am open to an "&" symbol or a "+" symbol.
  - In addition to using the logo in our brochures/advertising, we intend to lazer cut the logo onto the actual 'catch+Release' mechanism. For this we will need a slight variation of the logo in a long, rectangular shape to these dimensions: 63mm wide x 20mm high. Note: the letters will need to be converted into some sort of "stensil" font so it can be laser cut without losing inner elements of the letters. See attached PDF for initial example.
  
  

Bien d'avoir

• Stick to masculine, boating colours. Avoid pinks, purples etc.
  
  Good Colours:
  - blues
  - greys (most trailers are a grey steel or aluminium)
  - black
  - masculine textures like brushed aluminium, checkerplate aluminium, carbon fibre etc
  
  Average colours
  - green doesnt have much to do with boating
  

Ne doit pas comporter

• Bad Colours
  - feminine pinks or purples
  - yellow/orange might be a bit irrelevant and slightly too feminine

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Fichiers