• €190

• 79 designs

• 34 designers

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Brief de Design de Carte de Visite

HORIZONTAL / 85x55

OBJECTIVE

Create a modern, attractive and memorable business card for the Les Flots-Atlantique campsite, located on the Île d'Oléron.

The map should make people want to discover the campsite and immediately convey its world: ocean, holidays, nature and conviviality.

VISUAL IDENTITY

The design must be in the same graphic style as our website:

www.lesflots-atlantique.fr

The site is the main reference for the visual atmosphere: colours, typography, shapes, photographs and general universe.

The map and the site must give the impression of belonging to a single brand identity.

A UNIVERSE TO TRANSMIT

• Île d'Oléron
• Atlantic Ocean
• Seaside
• Direct access to the beaches
• Vacation
• Nature
• Family-friendly and welcoming atmosphere
• Relaxation

DESIRED STYLE

Bright, warm, modern, nautical and natural.

We want a creation with a real personality, immediately recognizable, and not a generic camping business card.

FRONT

Prioritize visual impact with:

• Official logo Les Flots-Atlantique
• Île d'Oléron
• A strong evocation of the ocean and holidays
• A short and memorable hook

The designer is free to propose their own hook.

BACK

The Atlantic Waves
Villages 1 & 2

15 Rue du Renclos
17310 Saint-Pierre-d'Oléron
France

Tel.: +33 5 46 76 59 56

www.lesflots-atlantique. fr

Possibility of discreet integration:

Direct access to the beaches
Mobile homes • Pitches • Accommodation
Le Coutia Bar-Restaurant

FORMAT

Double-sided card: 85 × 55 mm.

Horizontal orientation

AVOID

• Overly institutional design
• Overloaded map
• Generic "camping" style
• Too many pictograms
• Accumulation of texts
• Modification or distortion of the official logo
• Graphic design unrelated to the website

CREATIVE FREEDOM

We are looking for an original proposal.

The designer can play with the graphic codes of the ocean, waves, sun, beach and Île d'Oléron, while remaining faithful to the visual identity of the site.

The card must be aesthetically pleasing and original enough to make people want to keep it.

The objective:

See the map → think about the ocean and holidays → remember Les Flots-Atlantique → discover the campsite.

Marché(s) Cible(s)

All targets

Secteur / Type d'entité

Tourisme

Coordonnées pour la Carte de Visite

adresse, téléphone, email, site internet + réseaux sociaux

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Aspect

Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.

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Fichiers

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