Premium Brand Identity & Logo Design for Northern Lifestyle Company (EverHatch)
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Ce client a reçu 19 designs de logo de la part de 7 designers. Il a choisi ce design de logo de James J. comme design gagnant.
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Brief de Design de Logo
I'm launching a new company called EverHatch, and I'm looking for an experienced brand identity designer to create a premium, timeless brand that I can build for years to come.
Over the past few weeks I've used AI to explore different creative directions and develop concepts that I really like. These AI concepts are for inspiration only and are not intended to be copied.
I'm looking for a designer who can take the ideas, refine them, improve them, and create a completely original, professional brand identity.
About EverHatch
EverHatch is a Northern Canadian company built around integrity, craftsmanship, quality, and community.
Initially, the business will offer:
Home Inspections
Consulting Services
Construction
Project Management
However, I don't want the company to look like a typical contractor.
My vision is to build a premium brand that people recognize and trust, similar to companies like YETI, Filson, Patagonia, Carhartt, Arc'teryx, or Sitka. I want people to proudly wear the logo on a hat or hoodie, even if they don't know exactly what the company does.
Brand Style
The overall brand should feel:
Premium
Rugged
Authentic
Timeless
Confident
Clean
Minimal
Outdoor inspired
Heritage influenced
Built for the North
I want the brand to communicate trust, craftsmanship, and purpose rather than simply construction.
Creative Direction
I already have AI-generated concepts that feature ideas such as:
A custom "EH" monogram
Moose antlers integrated into the H
A subtle Northern theme
Compass elements
A North Star
Deep forest green, antique gold, black, and off-white colour palette
These are inspiration only.
I'm looking for a designer who can improve the concepts and make them uniquely their own while keeping the overall vision intact.
Deliverables
I'm looking for a complete logo system including:
Primary Logo
The complete company logo that will become the main brand identity.
Secondary Logos
Monogram
Brand icon
Simplified logo
Wordmark
Badge version
Social media icon
Small-format icon
Each version should work together as one cohesive brand system.
Brand Identity
I'd also like:
Colour palette
Typography recommendations
Brand guidelines
Logo usage guide
Spacing rules
Alternative colour variations
Black and white versions
One-colour versions
Final Files
Please provide:
AI
EPS
SVG
PDF
PNG (transparent)
High-resolution JPG
The Logo Must Work On
Website
Business cards
Vehicles
Hats
Hoodies
Golf apparel
Coffee mugs
Hard hats
Embroidery
Leather patches
Construction trailers
Stickers
Signage
Social media
Email signatures
What I'm Looking For
This is not just a logo project.
I'm looking for someone to help create the foundation of a brand.
The ideal designer has experience creating premium brand identities, preferably for outdoor, lifestyle, heritage, construction, or industrial companies.
Please include:
Examples of your branding work
Your design process
Number of concepts included
Number of revisions
Estimated timeline
I'm looking for someone who enjoys collaborating and can help turn a strong vision into a distinctive, original brand.
Bonus
If you've created brands with a premium outdoor, heritage, or lifestyle feel, I'd especially like to see those examples.
My goal isn't just to have a great logo—it's to build a brand that people immediately recognize and trust.
Mises à jour
Designs look the same
Texte du logo
EverHatch
Styles de logo qui vous intéressent
Logo pictural
Un objet réel (texte facultatif)
Logo abstrait
Conceptuel / symbolique (texte facultatif)
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.