Redesign Logo for a handmade, modern tote and bag business
- Garanti
Brief de Design de Logo
I create handmade bags and totes that bring color and joy to everyday life. Each piece is designed and sewn with high-quality, modern fabrics—turning practical items into joyful, special pieces.
My current logo does not reflect how my brand and products have evolved and I am looking for a logo that reflects modern, joy and handmade. It does not need to incorporate the flower currently in the design- I am looking for something new.
I do a lot of custom orders but I also sell at markets several times a year. I am in process of building a website. My product silhouettes are consistent and the fabric choices are what make them unique. I find that the customers are drawn to the variety of modern, fun fabric options.
Logo usage in order of visibility and usage
1. Labels- logo must work well in a small size label. For reference, Current label is 1.5" wide by .75 tall. A small square label ( could be rectangular) is used on small bags. In this case an icon or initials can be used if logo cannot be made that small. ( see photos)
2. Marketing in a booth- Logo is used on tablecloths, signage, thank you cards
3. Digital- Website and Instagram
Tagline: The copy is being finalized and I would like to start with a logo that stands on its own. A tagline would be used in booth and website. (Current tagline is Joy in every stitch. Possible changes are Handmade with joy or Modern. Joyful, Handmade )
Colors: Modern and joyful with a sophisticated palette . Should include 2-3 colors. No pink
The representation of totes and bags does not have to be a literal part of the design. I would rather have the logo reflect the spirit versus the product line but open to possibilities.
I have uploaded my current logo so you can see what I want to evolve from. The lines above logo have proved restrictive as I have expanded the use of the logo.
I have also uploaded photos of a few products so you can feel the spirit.
Texte du logo
Little Milly (Alternate versions may include tagline)
Couleurs
Couleurs choisies par le client et à utiliser dans le design de logo:
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- A logo that works in the more used application, labels.
Bien d'avoir
- A new idea that does not use the current flower. Something fresh and new that meets the requirements
Ne doit pas comporter
- Pink color in logo. Lines around logo that cannot be removed- boxed in. Flower used in current logo