CHF1
- Garanti
Brief de Design de Logo
We are launching a Swiss–European CHF-backed stablecoin intended for institutional, corporate, and professional use.
We need a strong, minimalist, and highly credible visual identity that reflects stability, trust, transparency, and Swiss financial excellence.
The logo must work in digital finance environments (blockchain, exchanges, wallets), as well as in regulatory, institutional, and banking contexts.
Key requirements:
Premium and institutional look (not crypto-gimmicky)
Clean, timeless design
Easily recognizable icon for apps, wallets, and favicons
Scalable from small icons to large formats
The identity should inspire confidence similar to central banks, top-tier financial institutions, or payment infrastructures.
Marché(s) Cible(s)
nstitutional investors, fintech companies, payment providers, crypto exchanges, corporate treasuries, family offices, and regulated financial institutions operating in Switzerland and Europe.
Secteur / Type d'entité
No “crypto-bro” or speculative visuals No flashy gradients, neon colors, or meme aesthetics No literal coins, bitcoins, chains, or cartoon symbols No over-complex or decorative logos No flags or national clichés (crosses, mountains, etc.)
Texte du logo
CHF1
Couleurs
Le designer choisit les niveaux de gris à utiliser dans le design.
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- Strong, institutional and premium visual identity High credibility and trust (central-bank / financial infrastructure feel) Clean, minimalist logo that works at very small sizes (wallets, apps) Recognizable symbol that can be used independently from the wordmark Timeless design (not trend-driven) Professional typography suitable for regulated environments
Bien d'avoir
- Abstract symbol inspired by stability, balance, or monetary infrastructure Subtle reference to Switzerland or the Swiss franc (without flags or clichés) Geometry, symmetry, or modular design A strong icon version optimized for app icons and favicons Visual language that could scale into a full brand system (future ecosystem)
Ne doit pas comporter
- No “crypto-bro” or speculative visuals No flashy gradients, neon colors, or meme aesthetics No literal coins, bitcoins, chains, or cartoon symbols No over-complex or decorative logos No flags or national clichés (crosses, mountains, etc.)