Powerful LOGO for a great COMMUNITY needed - NFX-Community
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Brief de Design de Logo
NFX – No More FuckUps
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## 1️⃣ Project & Goal
We are developing a **logo for the NFX community**.
**NFX stands for:**
👉 **No More FuckUps**
(in the sense of: *no more mistakes because people really understand each other*).
The community brings together:
* Entrepreneurs & executives
* Employees & skilled workers
They all have **a common goal**:
**To avoid mistakes by finally explaining work clearly and implementing it correctly.**
The logo should **create identity**, **generate pride**, and immediately convey:
> *Here are people who take work seriously – and do it right.*
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## 2️⃣ Core idea & meaning
### The vision behind NFX
* Mistakes **do not** happen because people are incompetent.
* Mistakes happen because **explanations are unclear**.
* NFX stands for **clarity, precision, understanding, and error-free implementation**.
👉 **NFX is not a feel-good club.**
👉 **NFX is a movement for quality.**
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## 3️⃣ Central symbolism (VERY IMPORTANT)
### ❌ The **X** is the key
The **X** stands for:
* **Eliminating** errors
* **Eliminating** chaos
* **Ending** misunderstandings
* “No more of this”
The X may/should:
* Be visually **dominant**
* Stand out clearly from **N** and **F**
* act as a **strike symbol / cancel symbol**
* be designed in a different color, geometrically, or dynamically, if necessary
👉 The X is the **error killer**.
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## 4️⃣ Brand character & feeling
The logo should trigger the following feelings:
* ✅ **Self-confidence**
* ✅ **Clarity**
* ✅ **Professionalism**
* ✅ **Strength**
* ✅ **Relief** (“Finally, it works.”)
**Not desired:**
* Playful
* Childish
* Esoteric
* Soft-washed
* “Startup gimmick”
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## 5️⃣ Tone & style
Preferred styles (combinations allowed):
* modern
* minimalist
* powerful
* precise
* technical / systemic
* high-quality / business-ready
Preferred:
* clean lines
* strong contrasts
* minimalist shapes
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## 6️⃣ Typography
* Clear, easily legible font
* Bold / semi-bold preferred
* Capital letters preferred: **NFX**
* No script / no handwriting
* Modern, timeless, not trend-dependent
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## 7️⃣ Subline / claim
The subline is:
### **NoMoreFuckUps**
Integration:
* below the logo
* or as an optional variant
* smaller font if necessary
* may also exist **separately** from the main logo
Optionally, the logo can **also work without a subline** (icon variant).
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## 8️⃣ Color scheme
Basically open – but with clear guidelines:
Preferred:
* Black / white / gray
* Accent color for the **X** (e.g., red, signal color, contrasting tone)
* Alternatively, modern, friendly accent colors (teal, blue, mint)
Important:
* Good effect on **light AND dark backgrounds**
* Also clearly recognizable in **black and white**
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## 9️⃣ Areas of application (logo must work here)
* Website (header & landing pages)
* Community platform
* Social media (profile picture, cover)
* Presentations & webinars
* Software UI
* Merchandise (shirts, hoodies, stickers)
* Print (certificates, PDFs)
👉 Ideally:
* 1 icon version (NFX only)
* 1 full version (NFX + subline)
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## 🔟 Short version for AI prompts (copy-paste)
> *Design a bold, modern, high-impact logo for a professional business community called “NFX – No More FuckUps”.
> The letter “X” must visually represent eliminating mistakes (crossing out errors).
> Style: minimalistic, strong, precise, confident, premium.
> Target audience: entrepreneurs, leaders, professionals who demand perfect execution.
> The logo should communicate clarity, control, quality, and relief from chaos.
> No playful or childish elements.
> Suitable for digital platforms, software, branding, and merchandise.*
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## 11️⃣ What makes a “brilliant” result
A successful NFX logo makes someone say:
> “This feels like positive control.”
> “This feels like quality.”
> “This feels like "we want to do our best".
> “I want to be part of this.”
I have attached one first design which was great.
I want more varieties of it, so I can conduct a survey for it.
Marché(s) Cible(s)
Business owners, entrepreneurs
Texte du logo
NFX
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- see description
Bien d'avoir
- see description
Ne doit pas comporter
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