Hero Image Creation for Queen of Fabric (QOF)

Gagnant
Contest winning design

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Brief de Web Design

Current Site - https://queenoffabric.com.au/

Project: Create 6 high-resolution hero banner images for the Queen of Fabric website to suit the Hero Banner Image of Shopify
Style: Clean, modern, premium, bright, minimal, white background
1. Liberty Fabrics Hero Image (Priority #1)
Goal: Showcase Liberty tana lawn quilting fabrics in a beautiful, premium style. What to include: A mix of Liberty floral quilting fabrics
Clean white background
Soft, natural lighting
Balanced, aesthetically pleasing composition
Feminine, delicate, elegant feel

Text overlay (must be exactly as below):

H1: Be Inspired to Create
Subheading: Discover Australia's Most Beautiful Range of Liberty Quilting Fabrics
CTA Button: Shop Liberty

2–6. Additional Hero Images (to be created after the Liberty image)

Designers must create banners in a consistent visual style using the same dimensions and white background.

Themes:
Tula Pink Feature Collection
Quilting Fabrics Overview
Fabric Bundles & Curated Packs
Upcycled / Clearance / End-of-Bolt Fabrics
Classes / Creative Community (for 2026)

(Each will have its own text, but the visual brand style must remain cohesive.)

Brand Guidelines:
Clean, premium, modern aesthetic
White, airy background
Pastel tones and floral designs are preferred
Fonts similar to elegant script + clean sans serif (designer may propose alternatives)
Must feel warm, inspiring, and feminine
Avoid clutter — minimalistic but inviting
Deliverables:
6 final hero images in 2048 × 1024 px, highest resolution for Shopify website

1 editable source file per image (PSD, AI, or layered file)
Ensure text remains readable on desktop and mobile versions

Ensure fabric prints look clear and high-quality
Fabric photos (Liberty, Tula Pink, etc.)
Brand colours & fonts
# 7 D 8 8 6 E
# A 3 B E A F
# B 4 B 1 C 6
# C 5 A 8 A A
# E B E 5 E2

Bebas Neue Headings
Questrial Body


Overall Objective:
To create a set of visually cohesive hero banners that instantly communicate what Queen of Fabric sells, highlighting:
Liberty Fabrics
Tula Pink
Bundles
Clearance/upcycled items
Community and classes

The final images must help customers immediately understand what QOF offers and feel inspired to shop.

Secteur / Type d'entité

Quilting, Patchworking, Cotton Fabrics

Nombre de Pages Demandé

5+ page


Aspect

Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.

Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Paiements
1e place
A$140
Total
A$140

Date limite du projet
03 déc. 2025 23:52:31 UTC
Language