• A$250

• 260 designs

• 117 designers

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Brief de Design de Logo

Brand Summary (Detailed Brief Attached)

Staybility empowers people to live safely and independently in their own homes.
It provides elegant, easy-to-use home safety products, mobility aids, and smart monitoring solutions that bring peace of mind to individuals, families, and carers.

This is not a medical brand — it’s a lifestyle brand built on trust, stability, and dignity.

Objectives
• Create a modern, approachable logo that communicates safety, stability, and independence.
• Build a visual identity that is human, confident, and minimal — positioned between healthcare, tech, and home lifestyle.
• Design a mark that works across digital (Shopify site, app, emails) and physical (packaging, printed brochures, product embossing).
• Ensure legibility for both older and younger audiences — accessibility is key.

Marché(s) Cible(s)

Independent Seniors 60–85 years, aging in place Desire safety, dignity, and comfort Adult Children / Carers 40–65 years Want to protect loved ones NDIS & Health Professionals Occupational therapists, aged-care providers Need compliant, trustworthy suppliers

Texte du logo

Staybility

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Aspect

Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.

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Exigences

Doit avoir

• Brand Personality Trait Description Empathetic Understands real people and their challenges. Reliable Quality, safety-certified, trusted by professionals. Modern Forward-looking and tech-aware without being cold. Simple Clear design, simple language, calm tone. Uplifting Feels positive and life-affirming, not clinical. Archetype: The Caregiver (nurturing) × The Engineer (precision). Tone = “Warm professionalism.” Design Direction Style • Modern minimalist with subtle warmth. • Clean geometry and balanced proportions. • Avoid sterile or overly corporate visuals. Possible Formats • Wordmark (Staybility as logotype) • Symbol + Wordmark Lockup (for standalone use) • Letterform or Monogram (S) for app and product icons

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Fichiers