Golf Brochure + Business Card Design Project – Beyond Fitness.

Vous souhaitez remporter un projet comme celui-ci ?
Ce client a reçu 92 designs de Flyer de la part de 29 designers. Il a choisi ce design de flyer de Xpert comme design gagnant.
Inscrivez-vous Trouvez des Projets de DesignBrief de Design de Flyer
Task Description
We are looking for a premium tri-fold brochure (8.5x11 letter, folded) plus a new business card design for Beyond Fitness. Both need to look polished, elegant, and professional — something that would feel at home in a golf club environment.
Brochure Scope:
• Tri-fold brochure promoting our new golf-specific services
• Incorporate brand colors: deep hunter green, cream, and gold accents
• Clean, modern typography (professional, not playful)
• Layout will follow the copy provided (final copy attached, no rewriting needed)
• Imagery: mature golfers (50+), golf lifestyle shots, no generic stocky images
• Include QR code placement linking to booking page
• Deliverables: print-ready PDF with bleed/crop (CMYK), high-res PDF (digital), and source file (InDesign or Illustrator)
Business Card Scope:
• Front + back design
• Consistent with brand colors and fonts
• Space for name, title, phone, email, and website
• Deliverables: print-ready PDF with bleed/crop (CMYK) + source file (AI or InDesign)
• If possible, provide editable template for future staff cards
Timeline:
• First draft within 5–7 days
• 2 rounds of revisions included
Budget:
$300 USD (total for both brochure + business card)
I’ll provide finalized copy if you accept the project.
Project description (paste this whole block in that box)
We need a premium tri-fold brochure (8.5”×11” letter, folded) and a new business card design for Beyond Fitness. This will be presented to golf course managers and members, so the look must be elegant, restrained, and country-club-classy.
Scope — Brochure
• Format: Tri-fold, 8.5”×11”. Please set 0.125” bleed on all sides and keep critical text ≥0.125–0.25” inside the trim.
• Purpose: Promote Beyond Fitness’ golf-specific services for adults 50+.
• Copy: We will provide finalized copy in a Word doc after acceptance. No rewriting needed — please focus on layout and polish.
• Imagery (required):
• Golf-first images (ball on tee/green, mature golfers mid-swing, and golf course landscapes at golden hour).
• 1–2 real Beyond Fitness gym photos on inside panels (trainer with client doing golf-relevant movement: stretch, rotation, balance).
• Visual style: Premium, quiet, lots of white/negative space, balanced grids; no clutter.
• Brand colors (required): Hunter Green #0C2E1F, Gold #CBA135, Cream #F5F2EB. Convert for CMYK print while preserving the look.
• Typography: Clean, legible serif + sans pairing (e.g., modern serif for headlines, humanist/neo-grotesk sans for body). You may propose suitable professional fonts; avoid playful/novelty fonts.
• Elements to include:
• Our logo (we will upload).
• QR code placement to booking page (we will supply the URL / QR asset).
• Simple icon treatment for the three complimentary options (Strength & Mobility, Stretch Therapy, InBody + Assessment).
• Deliverables:
• Print-ready PDF (CMYK, with bleed & crop marks, PDF/X-1a or PDF/X-4)
• High-res digital PDF (no bleed)
• Source file (InDesign or Illustrator) + packaged fonts/links or outlined type as appropriate.
Scope — Business Card
• Size: 3.5”×2” (US standard) with 0.125” bleed; keep text ≥0.125” from trim.
• Front/back design; consistent with brochure branding.
• Fields: Name, Title, Phone, Email, Website, Address; optional small QR on back.
• Deliverables: Print-ready PDF (CMYK, bleed & crops) + Source file (AI/INDD). Provide an editable template for staff names.
Process & Timing
• Initial concept for brochure + card within 5–7 days of acceptance.
• 2 rounds of revisions included.
• Please start with a clean layout concept using placeholder images/text blocks; we’ll drop in final copy/assets immediately after acceptance.
Stock & Licensing
• You may propose stock images that fit the brief (we’re fine approving Shutterstock or equivalent). Please note any license fees separately if needed.
Usage Rights
• We require full usage rights to the final designs for print & digital.
Marché(s) Cible(s)
Golfers 50+ in Victoria, BC: quality-oriented, health-conscious, want to play longer, stronger, and pain-free. Country-club aesthetic; expect polished, professional materials.
Secteur / Type d'entité
Health & Fitness — Golf Performance / Longevity Studio
Styles de police à utiliser
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- • Golf-first imagery + 1–2 real Beyond Fitness photos inside. • Brand colors: #0C2E1F (Hunter Green), #CBA135 (Gold), #F5F2EB (Cream). • Premium, restrained layout; ample negative space; no clutter. • Clean professional serif + sans type pairing; highly legible. • Space for logo and QR code (booking). • Correct print specs (bleed, crops, CMYK). • Deliverables: print-ready PDFs (brochure + card), digital PDF, source files.
Bien d'avoir
- • Subtle texture or grain in backgrounds (very light) to add sophistication. • A second brochure cover variation (ball on tee vs. course landscape) at concept stage.
Ne doit pas comporter
- • Cheesy/posed “stocky” groups; overly young models; beer/alcohol imagery. • Over-saturated greens/blues; gimmicky gradients or clip art. • Generic fitness/bodybuilding shots unrelated to golf performance.