• US$110

• 13 designs

• 7 designers

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Brief de Design Graphique

Cosmic Cowboy – Brand Revamp Creative Brief

Objective:
Revamp the Cosmic Cowboy brand into a cohesive, standout identity that can flex across multiple products and flavor SKUs. The look should feel like a movement—uniform enough to be recognizable at a glance, but wild enough to stand out in the category.

Core Identity:

Always Aesthetic – visually striking and memorable.

Uniform but Wild – one unified system with room for bold, unique flavor expressions.

Branded like a Movement – feels grassroots, organic, built by the culture.

Built Different – trappy, not corporate.

Culture Bred – tied to music, nightlife, and community energy.

Brand Voice & Tone:

Slang-friendly, slick, and authentic.

Confident, not corporate.

Feels like that one friend who always has snacks, the aux cord, and fire fits.

Flavor Lineup & Style Directions

1. Purple Stardust

Flavor: Grape + cotton candy

Look: Trippy, purple chrome label, space haze effects

2. Cherry Drip

Flavor: Black cherry

Look: Dark red metallic, syrupy drip motif

3. Midnight Mango

Flavor: Mango Kush

Look: Dark gold + black cosmic background, luxury meets space

4. Cosmic Cactus

Flavor: Prickly pear

Look: Neon green palette with desert moon + alien cactus silhouette

5. Pink Planet

Flavor: Strawberry lemonade

Look: Pastel pink with radiant starburst

6. Trappleberry

Flavor: Apple + blueberry

Look: Trap camo motif in blue/green—gritty but vibrant

7. Outlaw Orange

Flavor: Tangy citrus

Look: Orange sunset gradient, western-inspired font twist

8. Rocket Razz

Flavor: Blue raspberry

Look: Electric blue rocket iconography, explosive energy

9. Gasoline Grape

Flavor: Concord grape + fuel

Look: Dark purple base with chrome gas-can accents

10. Sweet Heat Saturn

Flavor: Peach + chili

Look: Orange-red palette with Saturn ring orbit detail

11. Vanilla Void

Flavor: Vanilla + marshmallow

Look: Creamy white palette, black hole/singularity graphics

12. Cherrywood Chill

Flavor: Cherry + menthol

Look: Smoky woodgrain textures, cold fog overlay

13. Galaxy Guava

Flavor: Guava + passionfruit

Look: Pink-orange gradient with abstract space glyphs

Designer Notes:

Create one master design system (logo lockup, typography, brand assets) that allows these flavors to live in the same world while each feeling distinct.

Prioritize a balance of trappy grit and cosmic surrealism. Think bold textures, metallic finishes, gradients, and chrome accents that feel late-night, music-driven, non-corporate.

Deliverables should work across packaging (jars, Mylar, disposables), merch, and digital/social assets.

Marché(s) Cible(s)

Gen Z & Millennials Hip-hop/trap culture fans . Urban & creative subcultures (artists, sneakerheads, gamers)

Secteur / Type d'entité

Cannabis

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Aspect

Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.

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Exigences

Doit avoir

• Must use the logos included. One style and one feel but also be able to have different 13 flavors for 5 different types of infused products . We a highend finish. We want it to be colorful and have holographic finishes and everyhing to make it pop and stand out.

Bien d'avoir

• different flavors and colors but all needs to be in the same style. Trap and aggressive looking

Ne doit pas comporter

• No weed leafs. not appealing to children.

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Fichiers

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