Logo Redesign for Creative Merch Agency Serving National Brands

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Ce client a reçu 198 designs de logo de la part de 72 designers. Il a choisi ce design de logo de Ha.Connick comme design gagnant.
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Brief de Design de Logo
MerchMagnet is a Seattle-based, NGLCC-certified LGBTQ+-owned promotional products company that creates high-impact, custom-branded merchandise for events, campaigns, and culture-forward brands. Our clients include organizations like Make-A-Wish, Warner Music Group, Interview Magazine, and NYC Pride. We specialize in thoughtful, creative, and design-forward swag that people actually want to keep.
We're seeking a professional, modern refresh of our logo that maintains our existing color palette but elevates the look and feel for wider use across digital, packaging, and promotional products. Our current logo includes a lightning bolt, which we're open to evolving, reimagining, or replacing altogether if stronger visual ideas emerge.
The new logo should feel clean, creative, and confident, with strong visual impact whether printed on apparel, embroidered on hats, or used on small-scale items like stickers and pins. We're looking for something bold but polished — a mark that reflects our fast-moving, high-touch, and proudly queer brand. We also would like variations with our website to use when appropriate (https://merchmagnet.us/)
Marché(s) Cible(s)
Mid-to-large nonprofits, cultural organizations, and mission-driven brands, Creative teams at music labels, media companies, and fashion-forward agencies
Secteur / Type d'entité
Promotional Products
Texte du logo
MerchMagnet
Couleurs
Couleurs choisies par le client et à utiliser dans le design de logo:
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- Works well at small sizes (e.g., stickers, pins, embroidered hats) Professional and scalable across digital and print applications Maintains or evolves our current color palette Clean, modern typography Visual alignment with creative, fast-moving, quality-first brand Looks strong on a wide variety of promotional products (bags, tees, drinkware, etc.)
Bien d'avoir
- A unique icon or mark that can stand alone (e.g., for stamps, avatars, or tags) A subtle nod to speed, creativity, or magnetism A flexible logo system (horizontal, stacked, icon-only versions) Brand feel that resonates with queer, culture-forward, and design-conscious audiences