Chilli Jam Range. Label refresh.

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Brief de Design Étiquette

We are expanding the Maxwell’s Treats condiment family with a bold new Chilli Jam range. This collection celebrates vibrant, spicy flavours crafted for the gourmet market. The range includes five chilli jams and one crunchy chilli oil.
We are also refreshing the label design for this range. We want to retain key brand elements so that existing customers can still easily identify Maxwell’s Treats products on the shelf.

Label Details
Jar Size: All products: 250ml tall glass jar 135mm tall x 60mm diameter.
Label Orientation: wraparound preferred but can be two set front/back.
Mandatory Inclusions:
Maxwell’s Treats logo (retain existing or refreshed version)
Product name (see list below)
Net weight: 250ml
Barcode
Nutrition panel
Ingredients list
Country of Origin Statement.
Allergen Advisory.
Use/storage instructions (we’ll supply)
Business name and address

I would like one label that i can overprint BLACK (only) onto. As flavours can change through the season. Label should be able to represent all of the products listed below.
Range includes:
Classic Chilli Jam
Green Chilli Jam
Smoky Chipotle Chilli Jam
Pineapple Habanero Chilli Jam
Chilli Roasted Garlic Jam
Crunchy Chilli Oil

Marché(s) Cible(s)

People who like chilli. Gourmet foodies. People buying gifts.

Secteur / Type d'entité

Gourmet food. Gift shops. Delicatessen


Couleurs

Couleurs choisies par le client et à utiliser dans le design de logo:

F0912C
F2A743
F7CA91
FBE8D2
FDF5EE
EE7325
F08F49
F5BC92
FAE3D3
FDF4ED
EB3D1F
EC4F4E
F09395
F8D3D4
FCEDEE

Aspect

Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.

Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme

Exigences
Doit avoir
  • Create a label that we can overprint on. We over print in black ink only. One label for 6 chilli flavours.
Bien d'avoir
  • Brand recognition: Retain key identifiers from the existing Maxwell’s Treats labels . Balancing traditional charm with a contemporary gourmet feel. Shelf impact: Use rich, vibrant colour palettes and bold typography to create standout in gourmet and gift settings.

Fichiers
Télécharger tous les fichiers - 7,7 MB
PNG
Chilli Jam
mardi 24 juin 2025
PNG
Honey The Treat Factory
mardi 24 juin 2025
PDF
THE115-1053-2
mardi 24 juin 2025
PDF
Caramelised Balsamic
mardi 24 juin 2025
PDF
Passionfruit
mardi 24 juin 2025
PNG
ButterChicken-New-01
mardi 24 juin 2025
Paiements
1e place
A$150
2e place
A$200
Total
A$350

Date limite du projet
01 juil. 2025 01:22:23 UTC
Language

Inspiration pour Design Étiquette
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