Premium Stand-up Pouch Carton Design for Swiss ChocoLins with Transparent Window

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Ce client a reçu 32 designs emballage de la part de 11 designers. Il a choisi ce design emballage de cwr_project comme design gagnant.
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Brief de Design Emballage
Packaging type:
Stand-up pouch carton with a transparent window
Dimensions: approx. 5 cm wide, 9.5 cm deep, 9 cm high (without roof)
Top surface (slanted area): 9.5 x 5 cm
Window size: approx. 5.5 x 5 cm on the front panel
Fixed printed elements (same for all varieties):
Logo (includes product name) placed on the slanted front panel above the transparent window.
“Made in Switzerland” – clearly visible, placed on front, back or side
Manufacturer name and full address
( Sugar Sweet Kitchen, Gartenstrasse 2, 3110 Münsingen, Switzerland)
→ Can be placed on the back or on a side panel
QR code linking to www.swisschocolins.com
→ Please print “www.swisschocolins.com” below the code
→ QR code and text can be placed either on the back or one of the side panels
Variable information on stickers (not part of the print):
Product variety, ingredients list (including allergens), net weight, and barcode will be added on a sticker on the back
Best before date and batch number will be added on a sticker on the bottom
Design preferences:
Elegant, modern, and premium design fitting the Swiss ChocoLins brand
Clean sans-serif fonts
Design should reflect high quality and Swiss origin
The transparent window is a key element and must remain clear and visible in the layout
File & bleed information:
A cutting die file (die-cut template) will be provided by the client
Designers must add 2 mm bleed to all edges of the layout
Final files must be prepared for print and clearly indicate cutting lines and bleed
not only one color. maybe some chocolatewaves or gold/brown waves. nothing on the back unless the pattern. there is the space for the label.
Marché(s) Cible(s)
Adults aged 25–55 who enjoy premium Swiss chocolates and appreciate elegant, modern packaging. Mainly customers in Switzerland and German-speaking countries. They often buy chocolates as gifts or for special occasions and prefer high-quality, authentic Swiss products with a refined look.
Secteur / Type d'entité
Food & Beverage / Confectionery / Premium Chocolate / Swiss Products
Styles de police à utiliser
Couleurs
Le designer choisit les couleurs à utiliser dans le design.
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- Stand-up pouch carton with transparent window clearly visible Logo (including product name) on the slanted front panel above the window “Made in Switzerland” text clearly displayed Manufacturer name and full address on back or side panel QR code linking to www.swisschocolins.com with the URL printed below, placed on back or side panel Elegant, modern, and premium design style Clean sans-serif fonts Design must reflect Swiss origin and high quality 2 mm bleed added to all edges, ready for print with cutting lines
Ne doit pas comporter
- No photos No icons (they look cheap) No bright or neon colors No ornate or decorative fonts No cluttered or overly busy designs No cartoonish or playful elements No matte or cheap-looking materials in the design.